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Resources - Page 24

A collection of posts on Resources

ResourcesFeb 24, 2016
Facebook Reactions: Meet Facebook’s New Supercharged ‘Like’ Button

Your Facebook newsfeed is about to get a whole lot more meaningful. After nearly a year of testing in various markets around the globe, Facebook has now released their new, supercharged ‘like’ button. For the first time, Facebook users globally can now react to status with more than just a thumbs up. Facebook Reactions enable you to express yourself with five additional emojis, alongside a “like.” The new Reactions are: ‘love,’ ‘haha,’ ‘wow,’ ‘sad,’ and ‘angry.’ Curious to learn more about t

ResourcesFeb 18, 2016
Everything You Need to Know About The Latest Twitter Features (And Some Thoughts on Its Future)

This post originally published on February 18, 2016. We’ve updated it here with the latest change to Twitter’s algorithm-based timeline. Over recent months, there has been a lot of debate about the future of Twitter. Growth has halted, share prices have fallen, and some are even saying #RIPTwitter . With all that in mind, the future of Twitter still feels extremely exciting, though. It feels like something big is afoot. And in order to kick

ResourcesFeb 18, 2016
B2B Strategies for Social Media: A Bufferchat Recap

This week in #bufferchat, we were joined by Amanda Vera to explore B2B strategies for social media! We discussed how B2B social media marketing differs from B2C, the particular social media platforms that work well for B2B companies, what metrics are important to focus on, and so much more. Catch our weekly Twitter chat [https://buf

ResourcesFeb 15, 2016
11 Facebook Tips, Tricks and Facts You Probably Don’t Already Know

Over 1.5 billion people regularly use Facebook. And as the social network has grown, the rate at which Facebook shares news, and releases new features and products has accelerated. It can be a little hard to keep up sometimes. With this in mind, I’d love to share 11 Facebook tips, tricks, and facts with you. This post will give you plenty of great stuff to help you get the most out of and better understand Facebook. From why you get shown certain ads and which types of posts get the most eng

ResourcesFeb 11, 2016
Developing a Design Mindset: A Bufferchat Recap

One of Buffer’s awesome product designers, Steve Dixon , joined us in the #bufferchat this week to talk about what it means to develop a design mindset! We discussed many meanings of “design” and how design can tell stories, solve problems and help us overcome challenges. Catch our weekly Twitter chat, #bufferchat, every week on Wednesdays, 9 am PT / 12 p

ResourcesFeb 9, 2016
How to Add and Manage Multiple Accounts on Instagram

Instagram has now released one of its most requested features. The ever-popular photo sharing app announced that following the release of version 7.15 for iOS and Android users will have the ability to switch between multiple accounts. This news is sure to make power users and social media managers jump with joy as managing multiple accounts for brands (or your pets) has been a time-consuming task up until now. Here’s a super-quick guide on how to add and manage multiple accounts on Instagram

ResourcesFeb 8, 2016
The Best 5 Minutes We Spend on Ads: See the Daily Ritual We Use to Boost Traffic to Our Best Posts

The world of paid ads can sometimes feel a little overwhelming, especially if you’re new to the game and wondering where to even start. Wouldn’t it be nice to find a nice and easy (and effective) way of dipping your toes in? I’m only a few months removed from this post exploring paid ads as a total noob , which I remain, and I’ve done my very best since to be a sponge fo

ResourcesFeb 4, 2016
Collaboration: A Bufferchat Recap

In the #bufferchat this week, we were joined by coworking connoisseur and community builder Alex Hillman to talk about the why, what and how behind collaboration ! We discussed what makes collaborating work really well, how to tell when it’s not working, and lots of advice about how collaborating can lead to awesome experiences. Catch our weekly Twitter chat, #bufferchat,

ResourcesFeb 3, 2016
Everyone Grows an Email List. Here’s Why We Stopped Growing Ours.

Awhile back, we were fortunate to try some neat email tactics that helped double our email list growth in just one month’s time. Then we stopped growing our list altogether. We shifted our learnings from growing an email list into growing Buffer signups. And we’ve yet to go back. Odd? Strange? Counterintuitive? Yep, probably all those things. Most online marketing advice today will advise you to build an email

ResourcesFeb 2, 2016
The Ultimate Guide to Facebook Carousel Ads

Facebook carousel ads are extremely engaging and fun way to promote your business. According to data collected by Kinetic Social , these ads can also drive up to 10 times more traffic to advertisers’ websites than static sponsored posts on Facebook. And LOVOO found that they got a 72%higher click-through rate versus single image mobile app ads. It feels clear t

ResourcesJan 28, 2016
All About Bufferchatters: A Bufferchat Recap

This week was all about bufferchatters! Our amazing community took center stage to share more about who they are, what their goals are, and how they spend their days. Read on to really get to know the #bufferchat community! Catch ourweekly Twitter chat, #bufferchat, every week on Wednesdays, 9 am PT/Noon ET/5 pm UTC, for valuable industry insights and networking with nearly 400 other smart marketers and community managers. It’s a fun time! Q1: What l

ResourcesJan 27, 2016
3 Soon-to-be-Everywhere Social Media Trends You Can Profit on in 2016

What is the next big wave of social media? Maybe it’s Peach—or another hot new social network. Maybe it’s a strategy like posting times or text faces. (ノ◕ヮ◕)ノ*:・゚✧ It’s really hard to say! (And yet here I am saying it.) ? To ride the wave of the next big thing in social media, it often takes a lot of trial-and-error, a good deal of trendspotting, and some courage to try new things. I’ve spent some time reading up on what’s to come for social media and I’d love to get your thoughts on three n

ResourcesJan 21, 2016
How to Find Amazing Content for Your Social Media Calendar (And Save Yourself Hours of Work)

“Could you pop into a quick morning standup, Ash?” “I’ll be there in a minute,” I’d reply. “I’m just finishing up a Facebook post.” As a community manager, most of my mornings would start along these lines. One of the toughest, and most time-consuming, tasks in community and social media management is finding a stream of high-quality, engaging content to share with your audience every day. A social media calendar is an excellent way to keep on top of this. But staring at a blank calendar can

ResourcesJan 21, 2016
Product Creation: A Bufferchat Recap

In the #bufferchat this week, Buffer’s very own product creator Marc Anthony Rosa joined us to chat about the process of product creation! We discussed the aspects of a great product , shared ways to collaborate while creating a new product, and explored how products can solve user needs. Catch our weekly Twitter chat, #bufferchat, [https:/

ResourcesJan 20, 2016
6 Types of Simple Yet Powerful Social Media Images (And When It’s Best To Use Them)

If you’ve been on social media for any length of time, you may be well aware that images can help boost your online engagement . But while it’s true that a picture can add some pizazz to your posts, it’s not always easy to determine the best type of image to publish. They can also take a long time to create, especially when you’re not sure what you’re trying to communicate. Thankfully, deciding which format best

ResourcesJan 19, 2016
The Deeper Meaning of Emojis: What You Need to Know on How Social Media is Changing Communication

The Oxford English Dictionary’s word of the year for 2015 was in fact not a word. It was the ‘Face with Tears of Joy’ emoji. This one ? You’ll no doubt recognise it – here’s how it looks across different platforms: This feels like a significant acknowledgement that the way a large number of us communicate is shifting. It’s no longer just teenagers or younger people who are using emoji’s, hashtags and neologisms – they’ve reached the mainstream. In this post, we dig a bit deeper into how ou

ResourcesJan 14, 2016
Diversity & Inclusivity in Tech: A Bufferchat Recap

In the #bufferchat this week, Anil Dash shared his thoughts and insights about diversity and inclusivity in the tech world. We discussed how diversity impacts technology, how to work through challenges, and how we can foster a more diverse tech community. It was an hour of thoughtful conversation and idea sharing! Catch our weekly Twitter chat, #bufferchat, every week on Wednesdays, 9 am PT / 12 pm ET / 5 pm UTC, for valua

ResourcesJan 14, 2016
20 Metaphors That Explain Social Media Perfectly

We talk about Social Media a lot! Everyone wants to be part of it, everyone tries to keep up with it and understand it, and everyone tries to find the latest tips and tricks to be better at it. But what is social media really like? How does it feel to be part of it? What if an alien came to earth and you had to explain social media and what it feels like to them, how would you do it? We have gathered 20 metaphors that we feel explain social media perfectly (okay, technically they are similes,

ResourcesJan 13, 2016
The Complete Beginners Guide to Peach: What It Is, How It Works and How to Build an Audience

Every so often a new app will suddenly appear on App Store and get everyone talking. The latest app to do this is Peach – a new social networking app from Dom Hofmann, co-founder of video-based social network Vine. Peach is “a fun, simple way to keep up with friends and be yourself,” and has exploded onto the scene – breaking into the top #10 Social Networking apps in the App Store already (there’s currently no Android version). We decided to drive below the surface and investigate how Peach

ResourcesJan 12, 2016
The Secrets To Combatting Content Overload: How To Craft Content People Love

The Internet is becoming increasingly cluttered. In 2005, we were reportedly exposed to over 3,500 brand messages per day. Nowadays, that figure is closer to 10,000 (if not already higher). 5.3 trillion display ads are shown online each year, 400 million Tweets sent daily, and 4.75 billion [https://www.facebook.com/photo.php?fbid=10151908376716729&set=a.10151908376636729.1073741825.2053131672

ResourcesJan 7, 2016
Business Communications Resolutions: A Bufferchat Recap

This week during #bufferchat, we were joined by the awesome team over at Markon Brand Design – Kristine Neil, Mike Wagner and Jenna Bauman – to reflect on 2015 and set some conquerable goals for 2016. We discussed our business communications resolutions for this year and tons of awesome encouragement and advice was shared! Catch ourweekly Twitter chat, #bufferchat, every week on Wednesdays, 9 am PT / 12 pm ET / 5 pm UT

ResourcesJan 6, 2016
10,000 Characters for Tweets: Our Thoughts and The Internet’s Best Reflections on Twitter’s Potential Change

For years, there have been rumours flying around that Twitter would one day remove their 140 character limit. It appears that day could be close, as on Tuesday (January 5th, 2016), Twitter CEO Jack Dorsey gave the biggest hint yet that this may become a reality. In his post Dorsey explains : “We’ve spent a lot of time observing what people are doing on Twitter, and we see them taking screenshots of text and tweeting it.” (Dorsey’s post wa

ResourcesJan 6, 2016
54 Free High-Quality, Beautiful Social Media Icon Sets For Your Website

Are you looking for a free, high-quality social media icon set to bring your website, content or maybe even business cards to life? Every individual and business has their own style and finding the perfect icon set to match can be tough – not to mention, very time-consuming. In this post, we’ve collected 50+ social media icons sets to help save you some time and find the perfect set of icons – no matter what your style! Let’s get right into it. 1. Iconmonstr Iconmonstr has become one of my f

ResourcesJan 5, 2016
Does Twitter’s New Share Button Mean Less Sharing? The Data Suggests So: Here’s What You Can Do About It

Social networks are always making updates and tweaks to their platforms. And in a recent update, Twitter removed share counts from their Tweet buttons, affecting many bloggers and publishers. As some data has started to emerge on how the has change affected content sharing on Twitter, we wanted to dive below the surface of this update and see how this change could affect marketers. Let’s get started. Meet Twitter’s new share buttons Like other recent Twitter changes [https://buffer.com/resources/